I work on brand design, visual identities and websites. I most often work on rebranding projects, developing existing brands, bringing their visual identity together and turning it into a system that can be consistently applied across different areas.
My approach
Every brand should be simple.
A well-designed identity should be easy to use, scalable and flexible enough to work across different channels. Simplicity does not mean a lack of character. A good system makes everyday work easier while keeping the brand recognisable and consistent.
